Education – Customer Journey Mapping (CJM) for Growth

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Customer Journey Mapping (CJM): What, Why, & How

A 1-3 day session that provides the very basics on CJM that will help your organization’s growth.

Map the journey to learn and improve.

At this program workshop you’ll experience the fundamentals of CJM to help you find your way. In order to know how to improve your CX, you need to create a roadmap to start.

In this workshop you’ll learn the very basics on:

  • How to map and score your customer journey to determine areas of improvement.
  • How to communicate improvement and put action plans together based on the journey maps.
  • How to take a journey map to actionable steps for improvement.
  • Journey Mapping (Basics as an growth acceleration tool)
  • Journey Mapping Systems Basics Skills
  • Design Thinking Introductory Skills (Empathy – Define – Ideate – Prototype – Test) and application to journey mapping
  • HFX Introductory Skills (Hacking for X Using Mission Model Canvas) and application and impacts from journey mapping

How It Works

Convenient Online Classes & Surveys

Before attending the session, you take a short strengths assessment and CX/CJM survey, and watch a few short videos.

Practical “Hands on” Class

At the live class you’ll roll your sleeves up in interactive experiences to cover the content in a dynamic, fast paced way.

Valuable Application to Your Work

You’ll get started applying the new mindset, systems, and tools to your work – connecting the dots from theory into practical application.

Great course for individuals looking to understand the basics of customer journey mapping.

If you or your team needs to learn more the
What, Why and How of CJM, this is the program for you.

This course gave basics on CJM, some simple tools, and how I can apply it back at my organization.
Marketing ManagerManufactured Products Company
The visual approach and simple scoping methods really help me understand what my customers are experiencing when the engage with us.
Product ManagerFood Products Testing Organization
Understanding persona's and how to create them was really helpful for me.
Brand ManagerFood Products Distribution Company

Register for this Event

Register for this course on our list of upcoming events.

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